Blogging for your Job

Why is blogging important for success in your job?

Professionals often think it is enough to be on professional social media like Twitter or Linkedin. Though it increases visibility, workers can increase their chances of being hired drastically by starting their own professional blog.

Why it is important to have a professional blog?

For a digital professional, having a blog is one more tool to demonstrate its potential. It requires time, work and effort but it will undoubtedly serve to share your expertise, thoughts and experiences.

What better way to demonstrate talent than with a blog? The ideas and applications offered by a blog will be the perfect cover letter and a door opener for all HR professionals.

Advantages of writing a blog In addition to the obvious advantages of being on social media, such as improving the possibility of getting a job - creating a blog has great advantages:

It allows you to create and manage your personal brand: without having to leave home you will be showing what kind of professional you are. It is a great platform to demonstrate your success stories in previous projects in which you have collaborated.

By having a blog you will have to be constantly updated and in this way you will expand your knowledge, undoubtedly an add value to your CV. It allows you to apply innovative ideas.

It is another way to show that you are a professional who adapts well to changes, for example, optimizing your blog for SEO will make it known that you are a flexible and proactive professional who knows how to adapt to the skills demanded today. Companies are desperately in need of professionals with expertise and skills in digital communication. Professionals that write an SEO optimized blog, with thoroughly outlined articles and insightful own point of views will make a big impression on potential employers.

A blog is a digital showcase. A blog can help your resume reach more companies and make it more interesting for them. By having an active mind, you will improve your self-esteem as a professional as you develop by writing on your blog.

How should the blog be to get a job?

Now that you know the advantages of a blog to get a job, you will want to get down to work. The keys for you to succeed with your blog lie in the selection of processes.

The contents reflect in a certain way your knowledge and experiences, your capacity for synthesis and your creativity.

Therefore your style must be perfectly polished. It is true, it is your personal space and you can write in it whatever you want… but it is also true that the blog in a way is also your Curriculum Vitae 2.0 and your cover letter. Write correctly, without spelling mistakes and avoid vulgar comments, profanity and even swear words.

In other words: if you make an effort to optimize your Curriculum Vitae and your profiles on job search platforms as much as possible ... Why not your blog?